Omega Geneve Megaquartz

$642.00
$642.00
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Omega Geneve Megaquartz. This watch features a stainless steel head and a grey dial with a leather strap.

Founded by Louis Brandt in La Chaux-de-Fonds in 1848, the company formerly operated as La Generale Watch Co. until incorporating the name Omega in 1903, becoming Louis Brandt et Frère-Omega Watch & Co.

The Omega Watch History: In 1969, as the world was getting rid of their nuclear weaponry, the watch world was about to be blown away by the cheap Japanese quartz watches. 20 swiss watch companies collaborated together to create the Beta 21 movement, this new kind of movement would be called “Electronic” as it carried a more futuristic tone. The Beta 21 was the response from the Swiss watch companies to the first Japanese commercial quartz wristwatch, the Seiko-Quartz Astron, this watch was about the disrupt the industry, not only being cheaper than its swiss counterparts but also mass-produced to an industrial level. Swiss watch manufacturers were hoping their version of quartz technology would be their silver bullet against the imminent threat that was the Japanese quartz movements developed by Seiko. The Swiss conglomerate was composed of Bulova, IWC, JLC, Longines, Patek Philippe, Rolex and most famously Omega. An interesting observation regarding the multiple watches that featured the new movement was the popularity of using it on gold watches, the opposite of the more economic and mass-produced the approach used by their Japanese rivals.

Model Number 1960030
Year Unknown
Condition Good
Box No
Papers No

This item is preowned and has been quality checked.

Omega Geneve Megaquartz. This watch features a stainless steel head and a grey dial with a leather strap.

Founded by Louis Brandt in La Chaux-de-Fonds in 1848, the company formerly operated as La Generale Watch Co. until incorporating the name Omega in 1903, becoming Louis Brandt et Frère-Omega Watch & Co.

The Omega Watch History: In 1969, as the world was getting rid of their nuclear weaponry, the watch world was about to be blown away by the cheap Japanese quartz watches. 20 swiss watch companies collaborated together to create the Beta 21 movement, this new kind of movement would be called “Electronic” as it carried a more futuristic tone. The Beta 21 was the response from the Swiss watch companies to the first Japanese commercial quartz wristwatch, the Seiko-Quartz Astron, this watch was about the disrupt the industry, not only being cheaper than its swiss counterparts but also mass-produced to an industrial level. Swiss watch manufacturers were hoping their version of quartz technology would be their silver bullet against the imminent threat that was the Japanese quartz movements developed by Seiko. The Swiss conglomerate was composed of Bulova, IWC, JLC, Longines, Patek Philippe, Rolex and most famously Omega. An interesting observation regarding the multiple watches that featured the new movement was the popularity of using it on gold watches, the opposite of the more economic and mass-produced the approach used by their Japanese rivals.

Model Number 1960030
Year Unknown
Condition Good
Box No
Papers No

This item is preowned and has been quality checked.

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